Speaking G-Cash-ese

We've got a G-Cash discussion going on Markku's blog. Here's what I posted just a while back:

I’m an outsider looking into G-Cash. So far, the business model I’ve seen Globe doing is that they’re earning through:

1.) SMS messages sent for G-Cash transactions
2.) service charges (which I believe is small compared to number 1 above).
3.) (theoretical) revenues from partner merchant fees (inserted on technobiography: fees charged by Globe *to* the partner merchant)

What I have not had the chance to observe is whether Globe is earning via fees (if any) Globe charges to partner merchants like National Bookstore or Burger King.

I think Globe is at the point where they’re still building up their merchant network; at the point where they still need to convince partner merchants to join the network.

My sense is that if and when Globe has established a good G-Cash network, other companies will start going to Globe and asking Globe: “You’re so galing, you have so many subscribers who can use G-Cash to pay my company. Can I join your merchant network?”

And _then_ Globe can go for revenues from partner merchant fees.

I was a Mercury Drug two weeks ago. I bought a pack of chocolates to demo G-Cash to my Vietnamese friend, Hien. And also to zero out some of my excess G-Cash. I asked the kahera whether they’ve been getting G-Cash transactions. The kahera (and bagger) estimate around 2 transactions per week (cough … measley! … cough cough).

ka edong

Join the fun discussion, comment here.

Oh, by the way ...

It is much easier to be critical than to be correct.
- Benjamin Disraeli, Speech at the House of Commons

Mabu-hey!

edong tasyo

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